How to Build a Clean Beauty Routine
Switching to clean beauty doesn’t have to feel overwhelming.
At COYOSKIN®, we believe in a gentle, mindful transition.
Here is a simple, effective, and clean beauty–approved routine to help you start fresh.
1. Start With a Gentle Cleanser
A clean beauty ritual always begins with a non-stripping, pH-balanced cleanser. Look for formulas enriched with botanical waters, aloe, or betaine to hydrate while cleansing.
Avoid harsh surfactants (like SLS) that disturb the skin barrier. Goal: remove impurities without disrupting hydration.
2. Switch Slowly: One Product at a Time
The biggest mistake? Changing everything at once. Instead:
- Start with cleanser → then serum → then cream.
- Give each product 2–3 weeks before introducing the next.
- This prevents irritation and helps you understand what works for your skin.
Clean beauty is a gradual journey.
3. Choose Hydrating Actives First
Before adding oils or creams, focus on hydration. Your skin drinks water before it needs moisture. Look for:
- Hyaluronic Acid (plumps & hydrates)
- Betaine (balances and softens)
- Aloe Vera (soothes & refreshes)
This step restores glow and prepares your skin for nourishment.
4. Seal With a Moisturizing Cream
Moisturizers prevent water loss and strengthen the skin barrier. In clean beauty, choose plant-based oils and ECOCERT-approved butters like Sea Buckthorn oil, Rosehip oil, or Shea butter.
Your cream should feel comforting, not heavy.
5. Avoid Greenwashing: Read the Labels
Clean beauty is not just marketing. Here are the labels that truly matter:
- ECOCERT or COSMOS Natural / Organic
- “Free from petrochemicals, parabens, silicones”
- Transparent INCI list
- High percentage of natural origin
Learn more about our strict labels here.
6. Listen to Your Skin: Not Trends
Not all actives suit all skin types. Observe how your skin reacts:
- Tight? → Add hydration.
- Rough? → Add moisture.
- Irritated? → Remove exfoliants.
- Balanced & glowing? → Keep your routine simple.
Clean beauty is about balance, not excess.
7. Introduce Gentle Exfoliation (Weekly)
Prefer enzymatic or lactic acid exfoliants: they’re gentler and barrier-friendly. Done weekly, this helps brighten dull skin and reduce congestion.
Don’t forget your scalp! Just like your skin, it needs gentle weekly exfoliation too: Discover our Deep Cleanse Scalp Scrub.
8. Create a Mindful Ritual
Clean beauty is also about how you use your products: massage slowly, breathe deeply, make it a moment of calm.
Conclusion
A clean beauty routine is simple: Gentle cleanse, Hydrate, Moisturize, Protect. Introduce new products slowly and trust certified formulas.
At COYOSKIN®, we believe beauty is a rhythm, a ritual inspired by nature, crafted with purity, and rooted in balance.